Craftcation 2026

Start your mornings with energy and intention that will ripple into your creative work all day long. In this workshop, you'll create your own personalized morning ritual recipe using breathwork, movement, visualization, and simple creative prompts. Perfect for creatives who want to feel grounded, inspired, and ready to share their gifts. Activities include: Group breath and movement sequence to energize the body, journal or sketch your ideal morning ritual, and create a "morning magic" recipe card to take home.

**Deadline : March 1, 2026 : Attendees can choose to submit photos of booth ahead of time to [email protected] to be part of the workshop / examples for critique**

Product displays influence sales more than you think. With over 15 years of retail and market expertise, Susan Hazel Rich will demonstrate merchandising principles rooted in consumer behavior and research to help you leverage your own in-person or pop-up market set up to increase sales.
Learn to apply major retail concepts to practical, real-world applications using lightweight, durable and flat-pack displays. Plus, receive insights on pricing, product display, customer communication, pitches and post-market follow-ups.
Leave with actionable steps to create an inviting, easy-to-shop display ready to drive more sales.
BONUS : Submit up to 3 photos of your current market setup for a real-time hot seat critique. Deadline to submit is March 1, 2026, to [email protected]. Subject line must read “Craftcation : Market Setup”

**Deadline : March 15, 2026 : Attendees should submit wholesale terms and email templates used for outreach ahead of time to [email protected] to be included in workshop / receive direct feedback**

For product-based brands, the rules for landing new shops and securing reorders are often a mystery. Stop second guessing when to send shop owners their next email, and grow confidence in your communication practices.


In this workshop, learn tested insight on the unspoken rules and essential terms needed to sell with confidence. We'll answer the burning question, "How often should I reach out to shop owners?" and give you the outreach tools you need for easy sales and frequent reorders. You’ll leave with an actionable system and the tools to create your own system of outreach that reflects your brand and creates genuine connection with new and existing buyers.


BONUS : Submit your current catalog’s terms and conditions for a real-time hot seat critique. Deadline to submit is March 1, 2026, to [email protected]. Subject line must read “Craftcation : Terms & Conditions”

With a decade of experience in marketing, working with brands shipping DTC and wholesale, I would love the opportunity to be your Creative #2, let's sharpen our pencils and work though something you're struggling with in your marketing, brand, or business!

**Deadline : March 15, 2026 : Attendees should submit wholesale terms and email templates used for outreach ahead of time to [email protected] to be included in workshop / receive direct feedback**

Is your wholesale catalog layout holding you back? Whether you're new to product-based wholesale or a seasoned pro, frequent catalog audits are vital. In this workshop, gain insight built from more than a decade of wholesale buying and selling, along with actionable steps to create a catalog that projects experience and confidence.


We'll cover everything from catalog best practices to Faire SEO strategies and essential tradeshow techniques (learned from shows like NYNow and Shoppe Object). See trusted methods implemented by a successful brand.


BONUS : Submit your current catalog for a real-time hot seat critique. Deadline to submit is March 15, 2026, to [email protected]. Subject line must read “Craftcation : Catalog”