Craftcation 2026

You're not new to using email to market your business, and you've managed to master the basics. But now you're hungry for more...or at least know you could leverage your list more, but not sure where to start. We go beyond the basics for email in this workshop. We'll cover using automations, segmentation and how to use them, how to craft a sending strategy, improving deliverability, and more. By the end of this workshop, you'll have a better idea of your next steps to take your email marketing game to the next level.

Big dreams don’t happen overnight—they happen one tiny action at a time. In this interactive workshop, creative strategist Monique Malcolm will show you how to transform an overwhelming idea into a clear, doable plan you can actually stick with. You’ll learn how to break down goals into brain-friendly steps, create a personalized roadmap that fits into your real life, and build in support strategies to keep momentum going. Along the way, Monique will share her proven tools for beating procrastination, staying motivated, and recovering quickly when things don’t go as planned. By the end of this session, you’ll leave with a customized Tiny Action Plan—and the confidence to finally move your ideas from dream to done.

Substack is having a moment among journalists and writers as a place to share their work and widen their audience; why not you?

In this workshop, we'll cover the basics of Substack, pros and cons, and ways you can leverage this newer platform. We'll also start mapping out possible strategies to help you determine whether Substack is right for you, and what you need to get started.

Wind down from a full day at Craftcation with a playful round (or two!) of Crafty BINGO! Hosted by Monique Malcolm, this isn’t your average bingo night; expect creative twists, lots of laughter, and a chance to win fun crafty prizes. No buy-ins, no pressure! Just a lighthearted way to connect with fellow makers, cheer each other on, and shout “BINGO!” in true Craftcation style.